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Thursday, March 17, 2016

Millennial Problems: This Guy is Selling You on Reno

Posted By on Thu, Mar 17, 2016 at 12:00 PM

click to enlarge Your new home! - WIKIMEDIA COMMONS
  • Wikimedia Commons
  • Your new home!

For millennials, life is so in the moment it’s hard to remember that with each brunch selfie, you age another 1/1000th of a second.

With age comes many things, but some of the obvious are: a spouse and little millennials; cars (big ones, it seems); doctors and therapists; stuff; a place for everything that doesn’t have five roommates; the dinner buffet at Toucan Charlie’s. Wait, say what? You mean you’ve never been? Don’t worry, soon enough.

You see, San Francisco is never going to be cheap. And when all the millennials are faced with either becoming homeless here or searching for greener pastures, the biggest little city in the world will be there with open arms. At least if people listen to this guy.

click image Reno's big booster. - COLLIERS INTERNATIONAL
  • Colliers International
  • Reno's big booster.
Tim Ruffin is the guy behind “Why I Love Reno.”  (We’d never seen it either.) He’s also a business guy. He knows who controls the world, how life sinks in eventually. Just read his advice column in the Reno Gazette-Journal. He’ll be syndicated in no time. He says millennials in San Francisco need to face the fact that party time will be over before they know it and thus they should move to Reno, because fuck it.

Ruffin’s argument makes perfect sense. Reno is eons more affordable than San Francisco and anywhere else near the Bay (save the likes of Stockton). Reno has private schools that “stack up to any high school in the Bay Area.” In Reno you can own a car and drive it to work in 20 minutes tops. Reno’s best nightlife events are super-chill (Santa Crawl, Zombie Crawl, Pajama Crawl, Mardi Crawl, Leprechaun Crawl).

The part he doesn’t quite expound upon is the fact that you’ll be living in Reno. If you like San Francisco and stuff, Reno is going to be a big change. Hell, even Walnut Creek to Reno would come with some culture shock.

Toucan Charlie’s will replace visits to Mission Chinese Food. The floor at Circus Circus Casino will be your new SF Game Night. There’s no Dolores Park, but there’s a river and they float on it. But Lake Tahoe is close, and you can definitely catch an Uber in Reno.
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Max DeNike

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