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1. 8Rlicht
Despite the Dutch pun, this rear light might be a good idea. It actually lights up as a brake light during the day, which could help you prevent rear-end collisions by making you more visible when you’re slowing down. Some of the most serious car-bike accidents happen because of rear-ending, so this is important. You can also make it say things like Baby On Board, and it has some anti-theft and tracking functionalities that don’t suck.
On a scale of one to pun I give it an ACHT.
I'll stop there. And I won’t even go into the myriad GoPro/Garmin mounts, or the performance western style mountain bike wear. You're welcome.