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Monday, March 2, 2009

Get Lost in Style: Muni's New Translucent Maps

Posted By on Mon, Mar 2, 2009 at 7:30 AM

rsz_lrv_clearmap09a.jpg

You may have seen -- or, more accurately, did not see -- these clear new Muni maps posted in the front of city light rail vehicles (LRVs). Even if you're not a transit map junkie you've got to admit it: These are pretty sweet. You think those would sell on a T-shirt? I do.

Muni spokesman Judson True said the new maps, which went into trains last month, were developed to replace the wallet-sized maps inconveniently placed over the doors which resembled pasta tossed at a subway wall and required 20/10 vision to decipher. In addition to being sleek, large, and readable, the new maps are also Braille-friendly.

True mentioned that "funding was available for 150 [maps] to be placed on the trains," which, naturally, invited the questions "Where from?" and "How much?"

He ran off to fact-check and got back to us that the money came from funds left over from the Third Street line marketing campaign and about $8,000 went toward developing the map you see here. Each one costs about $30 to produce (not including labor). You know, you could make that money back with T-shirt sales...

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About The Author

Joe Eskenazi

Joe Eskenazi

Bio:
Joe Eskenazi was born in San Francisco, raised in the Bay Area, and attended U.C. Berkeley. He never left. "Your humble narrator" was a staff writer and columnist for SF Weekly from 2007 to 2015. He resides in the Excelsior with his wife, 4.3 miles from his birthplace and 5,474 from hers.

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