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Thursday, February 4, 2010

Slumberland Celebrates 20 Years of Dreamy Pop in SF/LA

Posted By on Thu, Feb 4, 2010 at 12:52 PM

Slumberland's Mike Schulman
  • Slumberland's Mike Schulman
A couple years ago, it seemed Oakland label Slumberland was having a resurgence as fans of twee, dream pop, and shoegaze started paying attention to Mike Schulman's roster, which he'd began building up back in 1989. Well a couple big buzz band hits later with Crystal Stilts, Cause Co-Motion!, and The Pains of Being Pure At Heart, and the label is ready to throw some big, celebratory parties in San Francisco and Los Angeles.

Slumberland curated a 20-year birthday bash in Brooklyn and D.C. last fall, and next month the anniversary shows travel to this coast. On Saturday, March 27, Rickshaw Stop will host a 10-band soiree for the label with Henry's Dress, The How, Go Sailor, Brown Recluse, Summer Cats, Pants Yell!, Devon Williams, Neverever, Brilliant Colors, and Boyracer. The following night, Slumberland will host a second extended lineup at the Echo in L.A.

As everyone bitches about the decline of the recording industry, it's important to find the indies who continue to stick it out--especially in our backyard--making it work, as they've always done, by supporting the artists they're most passionate about. Although, it doesn't hurt, of course, when your artists become the taste of blogtown.

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Ian S. Port

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