Get SF Weekly Newsletters
Pin It

Don't Delay, Act Now 

Wednesday, Jan 7 1998
"Ghettoblaster/L'il Darlings" is an exhibit, but it's set up like a trade show, with two faux advertising campaigns designed to sell products ranging from mouse pads to whiskey. Artists Jim Schatz and Lisa Undercoffler, who met as lackeys at a corporate consulting firm, take aim at corporate marketing machinations with these campaigns, which illustrate how people who feel sorry for, or empathize with, a certain demographic can be persuaded to buy something completely unrelated based on images of that group. In "Ghettoblaster," which began as a spoof of the Benetton campaign, the artists overlaid stock images from corporate materials with photos of themselves in blackface, then created an accompanying catalog, demonstrating how corporations really see the "average black consumer." With "L'il Darlings," Schatz and Undercoffler scanned images of actual teen fugitives off the Web, then created a product line around them, including a catalog with their background information. Consumers can have items from Walgreens imprinted with the fugitive with whom they identify most; the background info, says Schatz, lends that "air of danger and destruction" that especially appeals to teen buyers. The show opens Saturday with a reception, and servings of "Ghettoblaster" whiskey, at 8 p.m. at Space, 1141 Polk (at Post), S.F. Admission is free; call 674-1997.

About The Author

Heather Wisner


Subscribe to this thread:

Add a comment

Popular Stories

  1. Most Popular Stories
  2. Stories You Missed


  • clipping at Brava Theater Sept. 11
    Sub Pop recording artists 'clipping.' brought their brand of noise-driven experimental hip hop to the closing night of 2016's San Francisco Electronic Music Fest this past Sunday. The packed Brava Theater hosted an initially seated crowd that ended the night jumping and dancing against the front of the stage. The trio performed a set focused on their recently released Sci-Fi Horror concept album, 'Splendor & Misery', then delved into their dancier and more aggressive back catalogue, and recent single 'Wriggle'. Opening performances included local experimental electronic duo 'Tujurikkuja' and computer music artist 'Madalyn Merkey.'"