If you still think of Alicia Silverstone as the meddlesome rich girl from Clueless, you just haven't been paying attention. For years, this San Francisco native has been an outspoken advocate for the environmental causes that fuel her most personal work: The hit animated kids' show Braceface, which Silverstone produced and starred in, won an Environmental Media Award and a Genesis award from the Humane Society; and her debut book, New York Times bestseller The Kind Diet, earned Silverstone a Heart of Green award from the Hearst Corporation for bonding entertainment and engagement. With over 7 billion people on the planet, it seems unlikely that Silverstone's newest project would address infertility but, evidently, one in six couples is affected by the problem. In The Kind Mama, Silverstone takes on the fertility industry, which has been compared by some to Big Oil in its desire to expand its market regardless of long-term consequence. Tonight, Silverstone brings home baby with simple adjustments to diet, lifestyle, and viewpoint.
Tags: Night&Day, Highlights, Alicia Silverstone, Clueless (Movie), San Francisco, The New York Times Best Seller List, Jewish Community Center of San Francisco
