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Tuesday, November 12, 2013

Watch Elves Fight in 21st Amendment's New Promo Video

Posted By on Tue, Nov 12, 2013 at 4:05 PM

click to enlarge 21a_holiday_video.jpg

Get in a holiday mood (Bad Santa-style) with 21 Amendment Brewery's new video promoting its winter seasonal, Fireside Chat. In the short film, co-founders Nico Freccia and Shaun O'Sullivan, dressed as FDR and Santa, play poker with some quarrelsome elves.

See also: Anchor's Christmas Brew Has a Rich History

This is something of a holiday tradition around 21A. For the backstory to the current video, watch last year's installment:

And the 2011 one:

Anyway, enjoy, and imagine if all beer promotions were as weird and fun as these.

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About The Author

Anna Roth

Anna Roth

Anna Roth is SF Weekly's former Food & Drink Editor and author of West Coast Road Eats: The Best Road Food From San Diego to the Canadian Border.


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