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Tuesday, March 27, 2012

From the Kitchen Of, the Show Where Kellogg's Cereals Are an Ingredient

Posted By on Tue, Mar 27, 2012 at 2:15 PM

click to enlarge cc_show_from_the_kitchens_of_s994x200.jpg
Each week, we take a quick, cautious look at what's going on with food TV. This week, From the Kitchen Of, a half-hour show about delicious corporate recipes, Sundays at 10 a.m. on the Cooking Channel.

As host of From the Kitchen Of, Brigitte Nguyen invites top executives into her kitchen from our largest and most beloved food-products companies to show us the delicious recipes being cooked up in the bowels of those palatial bureaucracies. This week, From the Kitchen Of opens its doors, utterly, to Kellogg's, with Kellogg's Senior Manager of of Product Innovation Melissa Cash.

Senior Manager Cash starts off with a humanizing story about how Kellogg's Corn Flakes® was created when somebody found a bowl of stale granola that everybody had forgot about at the sanitarium.

In the kitchen, host Nguyen calls the first recipe, Kellogg's Double-Coated Chicken, "a classic."

Senior Manager Cash agrees.

"It's actually a recipe that's been on the box since the 1940s," she says. "It uses simple ingredients, including Kellogg's Corn Flakes®."

Double Coated Chicken
  • Double Coated Chicken
Senior Manager Cash crushes seven cups of Kellogg's Corn Flakes® while Nguyen goes to work on milk, eggs, flour, salt, and chicken. Together they make the chicken and put it in the oven.

"I think it really is about the crunch," muses Senior Manager Cash. "Those Corn Flakes® give it that same kind of crunch as fried chicken."

"I'm big on texture," states the Cooking Channel host, "You don't miss any of that with this."

Preparations for the next dish, Black Bean Salad with Spicy Crispix® Croutons, start with lighthearted snacking.

"You know, Crispix® actually has tons of different Snack Mixes," says Senior Manager Cash. "They're totally a Party Pleaser."

Nguyen prepares the black bean salad -- black beans, red onion, corn, etc. -- then stands back. A line of blood slides down her cheek and disappears under her shirt collar.

"I think it needs one more thing, Melissa. What do you think?"

"I agree with you," says Senior Manager Cash. "I think it could use some spicy Crispix® croutons!"

Senior Manager Cash puts chili powder, garlic salt, cumin, melted butter, and Crispix® into to a bag and shakes it.

"So, I'm going to just start sprinkling the croutons on top," she says.

"Oh! They're so warm from the butter," gushes Nguyen.

"I've got to taste one of these croutons," declares Senior Manager Cash.

"Mmmm," sighs Nguyen.

"That's a ton of flavor," concludes Senior Manager Cash. "And a great crunch."

Before commercial, we're offered a quiz: What's the name of the rooster on the Kellogg's Corn Flakes® box?

A) Cory
B) Irving
C) Cornelius
D) Killmenow

The next dish is Salmon with Flakes and Almond Topping. Senior Manager Cash stoically watches Nguyen combines butter, lemon zest, cheese, almonds, garlic, and basil into a bowl, then holds up a box of Kellogg's Corn Flakes®.

"I've got the Kellogg's Corn Flakes®!" she says, then paws at the air above a measuring cup. She pauses, recalibrating. She lowers her hand and picks up the measuring cup. "I'm going to take a half a cup and put it into a zip-top bag."

Together they spoon the mixture onto the salmon and slide it into the oven. When it's done they take it out.

"I think the crunch of the almonds and the Corn Flakes® give it a nice texture and balance," says Senior Manager Cash without moving her lips.

"Mmm," says Nguyen quietly.

"I can hear the crunch," Senior Manager Cash says evenly.

"It's really good," Nguyen says quickly. "The almonds and the Corn Flakes® together. It's really nice."

"It's delicious," corrects Senior Manager Cash.

The final dish is Rice Krispies® Nutty Butterscotch Squares, which introduces raisins, dried apricots, peanut butter, and pecans into the much-loved sweet.

"Rice Krispies® Treats™ are a great childhood favorite, and this is a perfect new twist on them," recites Senior Manager Cash, her chin lifted.

"I always have Rice Krispies® in the cupboard," says Nguyen, matching her tone and posture.

Senior Manager Cash walks over to a counter, without, seemingly, to walk. "You know what's great? Now you can have Kellogg's® Rice Krispies® squares in gluten free, so everybody can enjoy them." On the counter is a package of Kellogg's® Rice Krispies® Gluten Free cereal. In the background, a kitchen towel, laying next to a stove that remains carelessly lit, catches fire.

Senior Manager Cash and Nguyen take turns looking at the plate of Kellog's® Rice Krispies® Treats™, reminiscing automatically about childhoods spent making the dearly loved snack with their families, as the fire moves to the curtains above the sink and to the cabinets, the thin crackling turning to a roar; the flames climb their sweaters.


"I can't wait for you to cut into -- ow."


"The first time my daughter made Rice Krispies® Treats™ she -- ow."



(Answer to quiz: C)

Previously, Michael Leaverton watched:

That Time Rachael Ray Pretended to Eat in San Francisco RestaurantsThe Donatella Project

The Sandwich King
The Worst Cooks in America

Food Hoarders 

Rachel vs. Guy Celebrity Cook-Off

The Ice-Carving Show that the Food Network Somehow Ruins 

The Show Paula Deen's Kid Was Given Because His Mom Makes Terrible Food

Bama Glama, the show all Alabama loves to fight over in comment threads

Guy Fieri's Weird Man Fort

Mystery Diners

Food Jammers

Have Cake, Will Travel

Chef Hunter

Baron Ambrosia

Sweet Genius

Best Thing I Ever Made

Sandra Lee's Hard-Drinkin' Halloween Special of Madness 

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Michael Leaverton


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