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Tuesday, January 31, 2012

Columbus Salame: Will Noxious Chemicals Harm Brand?

Posted By on Tue, Jan 31, 2012 at 4:00 PM

More appetizing than anhydrous ammonia
  • More appetizing than anhydrous ammonia
For Bay Area shoppers, staring eye-to-eye into Christopher Columbus' homely visage is a nostalgic experience. Columbus Salame, like Mother's Cookies or even the It's-It, is a company that deserves the title "local institution." Ice cream and cookie companies may hold a more special place in the heart, however, than processed meat facilities.

Also, the good people at Mother's and It's-It never leaked clouds of noxious chemicals into the region, sickening the locals.

Alas, Columbus Salame did just that. Today the Environmental Protection Agency announced the venerable company will fork over nearly $700,000 in penalties on top of a $6 million upgrade to the refrigeration system that twice failed in 2009, leading to around 420 pounds of gas spewing out of the South San Francisco plant.

Association of the term "anhydrous ammonia" with its products does not figure to be a branding boon for Columbus. How to recover? We asked a branding expert.

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Begin Your Liver Training: It's Strong Beer Month

Posted By on Tue, Jan 31, 2012 at 2:45 PM

The 21st Amendment
  • The 21st Amendment

They say you are what you eat. Since February is Strong Beer Month, you're going to get pretty buff over the next few weeks. Buff and tipsy, most likely. For the tenth year, the Magnolia and 21st Amendment brewpubs are serving up a dozen special brews over 8% abv. For the second year, Social Kitchen and Brewery is jumping into the ring with five bold beers of their own. The brews represent a wide range of styles for every palate, assuming that you're pretty tough.

With SF Beer Week just over a week down the road, this is a good opportunity to perk up your liver and start training. Per tradition, if you sample all of the Magnolia and 21A beers over the course of the month, you can keep the commemorative tasting glass. Just throw it on the shelf with the rest of your bodybuilding trophies.

Put on your gameface and meet your worthy adversaries, below:

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Fat Chef Is 400 Pounds of Bad Food TV

Posted By on Tue, Jan 31, 2012 at 2:15 PM

There truly is a show called Fat Chef.
  • There truly is a show called Fat Chef.
Each week we take a quick, cautious look at what's going on with televised cooking. This week: Fat Chef, a one-hour show about steamed vegetables, Thursdays at 10 p.m. on the Food Network.

In another effort to put even more distance between itself and food preparation so skilled it demands to be put on television, the Food Network rolls out Fat Chef, which is not about, as I had hoped, a shirtless and oiled Mario Batali storming across France with a Henckels, murdering geese for their livers and throwing virgin cheflings into pits of simmering madeira. Nor is it a show about the greatness of fat chefs. It's a show about the fatness of regular chefs, and how they jog to get rid of the fatness. A fucking weight-loss show. Called Fat Chef

Of course, having a weight-loss show ready to go in the pipe is a stroke of luck for the Food Network, because Paula Deen finally told the everyone she has diabetes, or the diabeetus, and the network can point triumphantly to this new weight-loss thing and say, "See? Fucking RIGHT. We got this HANDLED." And as much as I can slow clap this late-January crisis-management miracle, a fact remains: It's a weight-loss show. Weight-loss shows make me want to kill myself.

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Valentine's Day Sexiness: La Cocina's Sweets Class and Dinner

Posted By on Tue, Jan 31, 2012 at 12:00 PM

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What: Valentine's Sweet Making and Dinner Eating

Where: La Cocina

When: Weds., February 8, 6:30-9 p.m.

Cost: $65, including dinner and drinks

The rundown: If you're looking to bake up some sweet love with your amour this very sexy holiday season, look no further than La Cocina's Valentine's Day Sweets class. You'll sit down with La Luna Cupcakes, Neo Cocoa, and Kika's Treat to make truffles, caramels, and cupcakes -- and then afterwards, you'll enjoy a provided dinner, wine, and the fruits of your sexy labor. You'll leave so bloated on sexiness, who knows what'll happen next? Probably television, but that's just us.

Tickets available at Eventbrite. Of course, all proceeds benefit La Cocina's non-profit incubator program.

This class is part of La Cocina's series of cooking classes. Upcoming classes include Vegan Ethiopian and Latin Specialties, Streets of Malaysia, and Pickle Party!

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Mercury Lounge to Close at the End of the Month

Posted By on Tue, Jan 31, 2012 at 10:00 AM

Kare-kare dumplings from a January 2011 dinner Mercury Lounge held. - JUN BELEN
  • Jun Belen
  • Kare-kare dumplings from a January 2011 dinner Mercury Lounge held.

SFoodie received a sad email yesterday afternoon from Dominic Ainza, chef of Mercury Lounge. The SoMa restaurant and lounge is going to close, he wrote, at the end of the month. "It was definitely the economy," he explained, and also speculated the explosion of food trucks contributed to the restaurant's decline, since so many of them specialize in Asian food.

Mercury Lounge describes itself as "global Asian cuisine," but its soul is Filipino, and Ainza became known for cooking innovative modern-Filipino dinners and selling late-night Filipino street food on weekends.

Ainza will stop serving dinners after February 18; Mercury Lounge continue to serve bar bites and drinks until March 1. Check the restaurant's website for a statement tomorrow. And Ainza says he's currently looking around to see what comes next.

Follow us on Twitter: @sfoodie, and like us on Facebook.
Follow me at @JonKauffman.

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What's White Burgundy like? Find Out for Less with Gary Farrell

Posted By on Tue, Jan 31, 2012 at 9:00 AM

The View From Gary Farrell
  • The View From Gary Farrell
According to William "Rusty" Gaffney, M.D., aka The Prince of Pinot, "Some consider Gary Farrell the father of Russian River Valley Pinot Noir." While Gary himself has long ago left the vineyard, the fog-shrouded winery he built with Bill Hambrecht is still producing premium wine, and seems to have managed this feat while going through a series of ownership changes more befitting cult wines than wineries.

Farrell himself sold the business to Allied Domecq, who sold it to Beam Wine Estates, which sold it to Ascentia Wine Estates which more recently sold it to Bill Price's Vincraft. Price and Vincraft take the long view, so we expect a steady future for the brand from here out and wanted to take a return look at what was once one of our favorite wines.

The Gary Farrell approach is a "Burgundian" one. In simple terms that means they focus on the wines of Burgundy, pinot noir and chardonnay.

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If Twitter's Any Evidence, Cooks Are a Very Peeved People

Posted By on Tue, Jan 31, 2012 at 7:30 AM

kitchen_peeves_alginate.jpg

Here's your time-wasting assignment for the morning: type #kitchenpetpeeves into the search bar of Twitter.

Yesterday's biggest Twitter meme in the food world began with a New York cook with the handle @jasoncooksfood, who posted a picture of what looks like bacon half-covered in plastic wrap, with the complaint, "One of my many kitchen pet peeves. Why do cooks insist on doing this shit ... make me crazy." 

Richie Nakano, aka @linecook, aka @haparamen, tweeted back, "Everyone's got them. Give me your biggest kitchen pet peeves. I'll start. WET SALT #kitchenpetpeeves." The hashtag topic took off. Within a few hours, hundreds of cooks from around the country submitted their own:

pet_peeves_knives.jpg

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