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Wednesday, August 3, 2011

This Is How the Word "Artisanal" Becomes Meaningless

Posted By on Wed, Aug 3, 2011 at 11:59 AM

  • Jonathan Kauffman
  • Artisan water

Walking up Union Street last night, SFoodie passed a spa advertising "artisinal facials." And then we saw this -- on a water filter. Artisan water? Can someone from Merriam-Webster's stage an intervention?

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Jonathan Kauffman


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