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Monday, August 11, 2014

Uber Charges Up to $470 Per Ride at Outside Lands (Update)

Posted By on Mon, Aug 11, 2014 at 11:37 AM

click to enlarge Travis Kalanick didn't dispense his usual pro tips.
  • Travis Kalanick didn't dispense his usual pro tips.
Update, Monday, 1:01 p.m.: Valleywag's Kevin Montgomery has published a few more stratospheric Uber rates, including a $470 ride and a $391 ride — both well over the $275 price of a 3-day pass for the festival.

Sadly, Uber czar Travis Kalanick didn't offer his typical primer on how not to get gouged by Uber during the Outside Lands Festival this past weekend.

We could have really used one.

Absent any warning, Uber riders took to social media to grouse about the company's exorbitant prices as its drivers ferried people to-and-from Golden Gate Park.

According to various reports, Uber's "surge pricing" rose to five times its normal fees during points of peak demand. One customer said he'd been fleeced into paying $290 to get from 30th and Balboa to Gough and Post.

Outside Lands did, in fact, suggest other forms of transportation, including shuttles, bike routes (with free valet bike parking), Muni buses, and good old municipal taxis. Apparently, San Francisco commuters had to learn the hard way.

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About The Author

Rachel Swan

Rachel Swan

Rachel Swan was a staff writer at SF Weekly from 2013 to 2015. In previous lives she was a music editor, IP hack, and tutor of Cal athletes.

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