Can't say the Gold Dust Lounge doesn't know how to do good business. With its last pour scheduled for March 6, the popular watering hole has decided to capitalize on its pending eviction while spreading the word by selling t-shirts and other merchandise.
At Zazzle.com, Gold Dust fans can purchase their very own "Save the Gold Dust Lounge" apparel, including shirts, hoodies, and tote bags. The bar gets 10 percent of all the proceeds from merchandise sold online, which then goes back into making more shirts, said Lee Houskeeper, spokesman for the bar.
But while the shirts are clever, they aren't cheap. Prices start at $31.95 -- which is what most of us would shell out only when drunk at a concert.
While Houskeeper admits the prices are steep, even by San Francisco standards, he also reminds us it's for a good cause. He noted that they've gotten requests from people internationally who want to help the bar fight its eviction.
"It's just so [the shirts] could be available internationally," Houskeeper said.
That makes sense, considering the landmark bar has been a fixture in Union Square, serving tourists and locals since 1933.
But for those of you who are local and not lazy, you can buy the exact same shirt at the Gold Dust Lounge for half the price -- and have a beer while you are at it.
Or just sign this petition. It's free.
Follow us on Twitter at @SFWeekly and @TheSnitchSF