Health Department Tries Hand At Public Service Announcement Porn. Best. Video. Ever.
The wait has been long. It has been curious. And now the Female Condom 2 will finally launch in San Francisco on Valentine's Day. The motto: "The FC2, For When He's Into You." The suggestive launch point: the back of a school bus.
Health department officials will have a kickoff event at noon at Civic Center Plaza Monday to introduce the FC2 -- an improvement from the more expensive and more unwieldy Female Condom recently approved by the FDA. They're hoping the tubular condoms will catch on with both women and gay men to give the "bottom" in sex more control over protecting themselves from STDs, or unwanted pregnancy. Health reps will board a psychedelic party bus known as the Teacher Bus (really!) to distribute the condoms in Dolores Park, the Castro, Bayview, and at Powell and Market Streets. As if it won't be awkward enough, we expect they will run into the guy who carries the "No Sex" sign by the Powell trolley turn-around.
The launch comes thanks to a grant from the MAC Cosmetics AIDS Fund, which has been doling out money to cities across the country to promote the female condom after it was approved by the FDA (for females, not yet for gay males). San Francisco came up with its catchy gender-neutral "For When He's Into You" campaign. There's a Web site and even a public service video (see above) that will make you feel like you are back in your eighth grade health class.
Here is a synopsis of the video: Basically, the boy rolls up on his skateboard to a girl studying on a bench. He pretends to be interested in what she's studying. After getting her attention, he suggests it's cold outside and they should go back to his apartment.
But once they get to the apartment, the tables turn. While studying on the bed, the girl literally jumps on the guy and straddles him. He shows he has no condom in his wallet (loooooo-ser). Usually that would be the end of that story. But alas, the girl victoriously whips out the FC2!
It turns out she had been preparing to nail him all along.
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