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Friday, June 26, 2009

Grammar Check: When It Comes to This S.F. Store, It's Your 'Goodest' Bet That We Know What We're Talking About

Posted By on Fri, Jun 26, 2009 at 9:30 AM

click to enlarge Good, gooder, goodest? - GOOGLE STREET VIEW
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  • Good, gooder, goodest?
A little while back, the grammar columnist from the Boston Globe of all places wrote an interesting piece regarding your humble narrator's lament that the ubiquitous refrain of local bicyclists, "One less car," is the grammatical equivalent of blowing through a stop sign or red light. She disagreed, and made the argument that "One less car" is one more example of proper grammar.

Yet I don't think any grammarians will be pedaling to the assistance of Gooder Supply, Inc., a hardware store out on Noriega between 23rd and 24th Aves. The name of the store harks to an old MAD magazine joke about a language manual penned by Charo: Charo's Guide to Gooder English

If this store isn't owned by Mr. or Mrs. Gooder, then their advice on how to undertake your remodeling is probably sounder than suggestions on when to use "who" as opposed to "whom." We called the store to find out, but haven't heard back yet.

We'll try our goodest to track them down.

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About The Author

Joe Eskenazi

Joe Eskenazi

Joe Eskenazi was born in San Francisco, raised in the Bay Area, and attended U.C. Berkeley. He never left. "Your humble narrator" was a staff writer and columnist for SF Weekly from 2007 to 2015. He resides in the Excelsior with his wife, 4.3 miles from his birthplace and 5,474 from hers.


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