As predicted on this blog back in January, the Snuggie -- an astoundingly unnecessary blanket with sleeves -- has become all the ironic rage. Millions of people have purchased the shitty, sleeved blankets in red, blue, and green, and dozens of media outlets have taken their chance to appear hip and whimsical by donning the Snuggie.
The cast and crews of Good Morning America and The Today Show did it. Bill Maher wore one on his show, Real Time, while simultaneously worrying that the rapid spread of the Snuggie has Americans "in danger of becoming a silly people." Eventually, somebody posted a top-notch parody, "What the Fuck Blanket" on YouTube, and finally, the New York Times caught on and sent a reporter out in a Snuggie, effectively ending the trend.Although Facebook.com declared March 10 "National Burn a Snuggie Day," some Snuggie enthusiasts still choose to live in the past, refusing to accept that Snuggies have jumped the shark. You can hang out with these losers (and me) on Friday night, starting at 8 p.m., at San Francisco's first Snuggie Pub Crawl. It starts at the Rouge Nightclub, according to a Yelp listing, and continuing to Nick's Crispy Tacos, Shanghai Kelly's, Vertigo, McTeagues, and R Bar.