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Dining, SFoodie Negronis, Aged in Wood, at Zero Zero

Negronis, Aged in Wood, at Zero Zero

Barrel-Aged Negroni Party Where: Zero Zero, 826 Folsom (at Fourth St.), 348-8800 When: Mon., Mar. 21, 5:30-10 p.m. Cost: $6 per drink The rundown: Barrel-aging cocktails is a concept currently finding appeal in bars around the world, and for good…
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Dining, SFoodie What Makes a Bartender Become a 'Brand Ambassador'?

What Makes a Bartender Become a 'Brand Ambassador'?

What motivates a bartender to walk away from nightly appearances behind the stick to take a position as "brand ambassador" for a large spirits company? In the first part of this story, we described the ambassador's role as translating a…
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Dining, SFoodie Are Liquor Companies Stealing S.F.'s Best Bartenders As 'Brand Ambassadors'?

Are Liquor Companies Stealing S.F.'s Best Bartenders As 'Brand Ambassadors'?

As a career, bartending has had its ups and downs. It was a genuine profession in the 19th century, an outlaw one during Prohibition. And up until recently, tending bar was a gig you held down because you either owned…
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Dining, SFoodie Made in San Francisco: The Kentucky Buck

Made in San Francisco: The Kentucky Buck

You could argue that San Francisco doesn't get hot enough to need a summertime cocktail. We vehemently disagree: A refreshing cocktail that hits all the flavor points is a drink for all seasons. We can't remember when we had our…
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