Two weeks ago, I flew over the Mexican state of Oaxaca in a puddle jumper. We flew low, occasionally passing tiny towns and their brightly colored churches popping out from the blanket of deep green jungle. It occurred to me that somewhere between the mountains and the coast it’s possible that I passed over Fernando Diaz’s grandfather’s coffee farm. Diaz himself has never been there, but his roasting company, Proyecto Diaz Coffee
, is helping to make sure it grows.
“The mission is to help rebuild one coffee farm at a time,” said Diaz. “The concept of the farm was always in my life and the love that my grandfather had for it was passed down to my father and to me. Being at a distance, I wanted to figure out how to create a bridge from the city to the farm.”
To do that the Oakland roaster is sourcing directly from grandpa and putting 10 percent of profits towards building back the farm’s infrastructure. That means a mill, drying patios, shelter for workers, and transportation. Construction started late last year and they hope to have the farm self-sustaining within five years.