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Monday, November 26, 2012

Protest Heats Up Over Frjtz's Use of Pepper-Spraying Cop to Sell Hot Sauce

Posted By on Mon, Nov 26, 2012 at 10:15 AM

click to enlarge INSTAGRAM/KDOTCKOTT

Hey, remember last year when the image of a UC Davis cop pepper-spraying Occupy protestors went viral? The incident hasn't gone to the Internet meme graveyard yet, despite a $1 million settlement required of the University of California a few months ago. Over the weekend, SFist discovered that Frjtz Fries is using the image in ads peddling its new Meyer Lemon hot sauce, thanks to a post from Twitter user @KdotCdot, and the image has predictably drummed up a fresh round of protest on Twitter.

See also:

- Pepper Spray Cop Meme Lives on at Frjtz Restaurant

It's not the first time Frjtz Fries has associated the image with its hot sauce -- as Tamara Palmer reported back in April, the pepper spraying cop was adorning the hot sauce bottles in the Hayes Valley Frjtz Fries shop with the directive to "shake it like you mean it."

What do you think -- funny or tasteless?

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About The Author

Anna Roth

Anna Roth

Anna Roth is SF Weekly's former Food & Drink Editor and author of West Coast Road Eats: The Best Road Food From San Diego to the Canadian Border.


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